5 eye-opening brand marketing statistics of 2022
If you are looking forward to stepping foot into digital marketing for your brand, then looking at some statistics will open your eyes. Statistics will give you a clear idea of the market trends. The use of the best digital marketing services has also shifted the market towards a highly competitive state.
This article will present some statistics to give you a proper insight into brand marketing.
Best digital marketing services – Brand marketing
After the increase in online marketing recently, businesses have been trying to stand out of the competition. Hence, we have seen increased demand for website designers, graphic designers, software developers, and the best digital marketing services providers. This has massively shifted some trends in online marketing.
Brand marketing statistics
Last year, brand marketing outgrew all other business prospects. However, we can’t comprehend the value and magnitude of brand marketing’s dominance over the industry without looking at the numbers. As some would like to call them, the numbers of stats give us a calculated and measurable idea of a parameter.
We have a highly professional and experienced team, which is employed to mine data and statistics. Our experts are skilled and understand the online marketing environment. Thus, our statistics are trustworthy, and you can rely upon them.
Top 5 Statistics
Following are our top-picked statistics that all start-up businesses should be aware of.
1. Customized content
Our studies found that 82% of users feel more favorable towards a brand if the content feels customized to them. Personalization is the key to a customer’s heart. If you can make your customers feel special, you have got them for life. These statistics also reflect that ideology.
Creating meaningful and relevant content improves your website’s visibility and sales. Thus, adding a little bit of customization to the mix will do the deed.
2. Unique content
There are a lot of options in the market for every product on sale. Users appreciate having a wide range of options to choose from. However, that might not be the case to help your sales. Even though options are always welcome, no one wants to be represented by one product in many options. People seek uniqueness.
61% of users were more likely to buy if the brand had unique content, according to our studies.
We noticed that almost 94% of users were likely to show loyalty if the brand offered total transparency. Thus, honesty is the best policy, after all. If you are open to talk about your business to your customers, you’ll see increased customer loyalty. Hence, talking about your manufacturing process or the means of obtaining your ingredients would benefit your brand.
On average, 5 to 7 impressions last a permanent impression on the consumer. Hence, you should have your brand’s representation on several different platforms.
5. Customer service
Good customer service can win over customers. 73% of customers love a brand because of friendly customer service.
Best digital marketing services have changed customer behavior. To compete in the current digital market, businesses should study statistics and evolve accordingly.